Rite Aid Providing Roadmap To A Healthy Heart
While maintaining a healthy heart can be challenging – cardiovascular disease is the most common cause of death in the U.S. – Rite Aid is looking to make managing heart health a little easier through a special campaign that runs through March 26.
During the campaign, customers can visit Rite Aid stores or RiteAid.com for a free guide that includes “Life’s Simple 7” steps to a healthy heart. The seven steps highlight the importance of managing blood pressure, checking cholesterol, reducing blood sugar and more.
Also during the campaign, wellness+ members can earn a $10 +UP Reward when using their card to purchase $30 in select healthy heart items, and earn an additional $10 +UP for purchasing $50 or more in select products.
Rite Aid is also partnering with the American Heart Association (AHA) to remind women that they are also at risk for developing cardiovascular disease, which has been historically viewed as a man’s disease.
Through Feb. 28, Rite Aid is raising awareness and funds for the AHA’s Go Red For Women movement by asking customers if they would like to purchase a Red Dress pinup, which includes more than $10 in coupons.
At Rite Aid corporate and field offices, associates had the opportunity to buy specially designed Rite Aid T-shirts for $5. Proceeds benefitted AHA, and associates wore the shirts on national Go Red For Women Day on Feb. 4.